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This guide is a working demonstration on how to make PNG images with transparency compatible with Internet Explorer version 5.5 and Internet Explorer 6 which does not properly display transparent images. This method is for Drupal 5.x and Drupal 6.x and uses the PNGFix module. |
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Can the company provide every thing necessary to get the web site on line and working or will you have to find other companies to take care of parts of the solution such as, domain registration, search engine optimization, updates, and hosting? Will the site be done professionally with attention to detail? Ask to see working examples, not just screen shots, and see if their sites are legible, easy to navigate, load quickly, and are aesthetically pleasing to look at. |
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If you only installed WordPress and nothing else, you wouldn't have a very good web site to offer your buyers. The strength of using WordPress as a platform lies in the many plug-ins you can install that make it a formidable platform. Plug-ins allow you to install features at the push of a button that generate traffic to your web site. The more traffic you can attract the more the site becomes valuable to your buyers. So, adding these plug-ins is very worthwhile, and they're completely free! |
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One thing you do have to keep in mind is that the Internet is constantly evolving and your sites need to evolve with it too, to stay competitive. The Internet is just starting to recognize how to make money online from web sites. These practices can change very quickly. Once SEO was the only way to go, and then Google decided to weight real content more heavily. Some tricks like meta tag stuffing (considered "black hat" tricks) to increase search engine exposure might have worked once, but now Google ignores the meta tags. They are constantly changing their algorithm for ranking and placing web sites on result pages. If you don't keep up with the changes, you might end up having trouble selling sites that relied on old techniques and information. And, today's consumer is extremely savvy, so you need to be too. |
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After you sell a web site, there are still other ways to make some extra income off the site. If you are particular crafty with web site programming, graphics design, or even freelance content writing, you can offer some of these services as "customization services." Most of the time people want a turn-key web site they can start to make money from right away, but they also need to continuously update it and market it to make money. If they don't necessarily have the experience, they may turn to someone to put up their own logos, graphics, get new content up, or change the layout and design of the web site. |
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A sharp and compelling Internet presence is critical in modern business. And even more so during a slow economy, where sales conversion and customer experience can mean the difference between thriving and surviving. The question is, what are the fundamental elements of a Web site that make it an effective marketing tool? |
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There are multiple steps to transferring a web site although the total process only has to take a half hour, if you did it all yourself. But, your buyer may want to do some of the work themselves or you may want to opt to have them do it, depending on if they are knowledgeable enough to complete these tasks. If not, you can do it yourself, but even though the process itself may take about a half hour, the total propagation of the site from one server to another may take several days. |
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The mere fact that you have a website hasn't been a differentiating factor for small businesses for many years. So is your website serving your business needs like it really should? Are you getting more customers from it? |
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